Whether it’s a festival, concert, trivia contest, or other special event, our breweries, wineries and distilleries in Virginia’s Blue Ridge know how to have a good time!
Join the party and check the calendar to see what’s happening during your visit.
Jump straight to the list of upcoming events >
This calendar features events in Virginia’s Blue Ridge that are either taking place at our local breweries, wineries, and distilleries, or at another location but feature craft beverages as a major component of the event.
There are signature beer and wine festivals that take place throughout the year, in addition to the regular shenanigans you’ll find at our local businesses.
We never miss a moment to celebrate in Virginia’s Blue Ridge. Join the fun on social media when you're at these events by using the #VBRcheers hashtag!
If you’re planning to attend an event, don’t miss the opportunity to take part in the Virginia’s Blue Ridge Cheers Trail! Register for our free Cheers Trail Passport Program and download the mobile passport to get access to exclusive special offers and be entered to win sweet swag and prizes.
Text 'Cheers' to (540) 253-4311 to download the passport directly to your phone! Once you check in at five different locations with your passport, we'll mail you a free Cheers Trail t-shirt! Learn more >
Note - Event info is often subject to change. While we do our best to maintain an accurate list, we recommend confirming times, location and event info by checking event websites and Facebook pages for the most up-to-date information. Learn more about what’s going on in Virginia’s Blue Ridge by checking our main Calendar of Events.
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Visit Virginia's Blue Ridge 101 Shenandoah Avenue NE Roanoke, VA 24016 (540) 342-6025 (800) 635-5535
Visit Virginia’s Blue Ridge is committed to cultivating an atmosphere that welcomes and celebrates the unique backgrounds, abilities, passions, and perspectives of our vibrant community. As our region’s only destination marketing organization, we have a responsibility to showcase the best the Roanoke Region has to offer, and those assets and strengths come in varied forms. We embrace differences in race, religion, sexual orientation, gender, gender identity or expression, language, visible and invisible disabilities, and all the intersecting identities that make Virginians and visitors alike so unique. We believe our differences make us stronger– and better.