A guide to Black history with relevant experiences, stories, and places of interest around the region.
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Hidden in Plain Site - Roanoke
Hosted by the Harrison Museum of African American Culture, Hidden in Plain Site Roanoke is a virtual tour experience that focuses on overlooked sites that tell the story of Black history and the Black experience in Roanoke. The tour is designed to inform and educate while changing how residents and visitors see and experience the City of Roanoke.
The tour is offered in three digital formats:
- Desktop/Mobile Experience (without captions)
- Desktop/Mobile Experience (with closed captions)
- Virtual Reality Experience (designed for viewing with VR headsets)
Visit the Hidden in Plain Site page on the Harrison Museum of African American Culture's website for additional information and to view the tours. The tour was created in partnership with the Richmond-based Hidden in Plain Site organization.
Harrison Museum of African American Culture
About the Museum
The Harrison Museum of African American Culture is a cultural and educational institution committed to advocating for, showcasing, preserving, and celebrating African American art and history for Roanoke Valley citizens and visitors. The museum aims to cultivate awareness and appreciation of the significant contributions of people of African descent. The Harrison Museum seeks to build community collaborations that capture its rich history and continue the legacy of African culture.
Harrison Museum of African American Culture
2502 Melrose Avenue NE
Roanoke, VA 25017
Phone: (540) 857-4395
Roanoke Hidden Histories
The Hidden in Plain Site Roanoke experience was supported through the Roanoke Hidden Histories project, which generated the support and funds for the creation of the virtual tour to spotlight the overlooked sites that are integral pieces of Roanoke's Black history and the African American experience. Roanoke Hidden Histories also organized and raised funds for the Henrietta Lacks Memorial Sculpture at Lacks Plaza in Downtown Roanoke. The sculpture commemorates the ongoing and long-unrecognized contributions of Roanoke native Henrietta Lacks, who unknowingly provided the world with the HeLa cell, which has been used for decades in life-saving and life-changing research and significant breakthroughs in the medical and scientific communities.
In This Section
Roanoke Region Spotlight
Take a self-guided walking tour of Roanoke's Historic Gainsboro community, which was a vibrant center of Black culture and commerce.
Visit the birthplace of Booker T. Washington, one of the most influential African American leaders in history.
A guide to Black-owned businesses throughout the region, including restaurants, shops, and services.
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Visit Virginia's Blue Ridge 101 Shenandoah Avenue NE Roanoke, VA 24016 (540) 342-6025 (800) 635-5535
Visit Virginia’s Blue Ridge is committed to cultivating an atmosphere that welcomes and celebrates the unique backgrounds, abilities, passions, and perspectives of our vibrant community. As our region’s only destination marketing organization, we have a responsibility to showcase the best the Roanoke Region has to offer, and those assets and strengths come in varied forms. We embrace differences in race, religion, sexual orientation, gender, gender identity or expression, language, visible and invisible disabilities, and all the intersecting identities that make Virginians and visitors alike so unique. We believe our differences make us stronger– and better.
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