Virginia's Blue Ridge is Open for Business!

Governor Northam has lifted mask mandates for fully-vaccinated individuals, except on public transit, in health care facilities, and in congregate settings. Businesses retain the ability to require masks in their establishments. Effective May 28, Virginia eased all distancing and capacity restrictions. Learn More >


AAA & Travel Agents

The Roanoke Valley in Virginia's Blue Ridge is a vibrant, metro mountain destination. The region's setting in the heart of the Blue Ridge Mountains, combined with the eclectic mix of our arts, culture, history, and dining scene make it the perfect spot for a mountain getaway.

With our unique railroad history, growing craft beer industry, mountain playground of outdoor adventures, rich variety of events, and family-fun attractions, there are so many great ways to spend a Blue Ridge Day!

The following resources will help your members and clients begin planning their next vacation to Virginia's Blue Ridge.

Request a Map & Visitor's Guide

Destination Video

Contact Us

Virginia's Blue Ridge Visitor Information Center
101 Shenandoah Avenue, NE
Roanoke, VA 24016
(540) 342-6025

Local AAA Office

AAA Mid-Atlantic
1376 Towne Square Blvd. NW
Roanoke, VA 24012
(540) 344-0943

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AAA Mid-Atlantic

1376 Towne Square Blvd., NW
Roanoke, VA 24012
(540) 344-0943 (540) 344-0943
Roanoke Valley Spotlight

Take your group on an amazing tour of Virginia's Blue Ridge!