Thank you for your interest in Virginia's Blue Ridge (VBR).
The Visit Virginia’s Blue Ridge public relations team works with national and international travel media and vetted social influencers, who are outside of our immediate region, to help promote Virginia’s Blue Ridge as a metro mountain destination and generate tourism. While working closely with travel media, Visit VBR facilitates valuable connections with regional partners and resources in order to help media produce authentic stories of Virginia’s Blue Ridge.
Home to some of the best two-wheeled adventures on the East Coast, Virginia’s Blue Ridge is America’s East Coast Mountain Biking Capital. As the official destination marketing organization, Visit VBR seeks to promote sustainability and responsible trail use for all biking, hiking and paddling trails and the communities that work hard to create, preserve and maintain them.
We look forward to working with you! Reach out about a media visit to Virginia’s Blue Ridge today to start planning your visit.
Director of Public Relations
Visit Virginia’s Blue Ridge
101 Shenandoah Avenue, NE
Roanoke, VA 24016
(540) 342-6025 (ext. 129)
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Visit Virginia's Blue Ridge 101 Shenandoah Avenue NE Roanoke, VA 24016 (540) 342-6025 (800) 635-5535
Visit Virginia’s Blue Ridge is committed to cultivating an atmosphere that welcomes and celebrates the unique backgrounds, abilities, passions, and perspectives of our vibrant community. As our region’s only destination marketing organization, we have a responsibility to showcase the best the Roanoke Region has to offer, and those assets and strengths come in varied forms. We embrace differences in race, religion, sexual orientation, gender, gender identity or expression, language, visible and invisible disabilities, and all the intersecting identities that make Virginians and visitors alike so unique. We believe our differences make us stronger– and better.