We are thinking of our neighbors in SWVA and are grateful for the first responders and organizations that are providing assistance. Virginia's Blue Ridge region (Cities of Roanoke & Salem and Counties of Botetourt, Franklin, & Roanoke) was fortunate to sustain minimal damage from the storm and our local businesses are open and ready to welcome visitors. Learn More
The Roanoke Region in Virginia's Blue Ridge is the ultimate destination for your next meeting.
Nestled in the heart of the Blue Ridge Mountains, the Roanoke Region provides a metro mountain mix of exciting adventure with refined culture.
Meetings and events will play a critical role in bringing groups back together in-person and charting a course for the future. Our meetings team is ready to assist you.
Complete the information requested here and someone from our meetings staff will contact you. Our meetings team can provide a variety of services and incentives. New meetings can receive up to 5% back on the total meeting cost, based on availability, with 50+ total room nights not to exceed $10k. DON’T MISS OUT!
Contact John Oney, Vice President of Sports & Sales, to book your next event >
As the largest metropolitan area in the Blue Ridge Mountains, the Roanoke Region is a place where meeting attendees will have the opportunity to concentrate on business and relax among modern amenities.
Meetings, conventions, conferences, trade shows, and every other kind of gathering are well accommodated in Virginia's Blue Ridge. Collectively, the region features over 650,000 square feet of flexible meeting space, and can handle groups of more than 10,000 attendees.
Learn more in the following sections about how to begin planning your next meeting in Virginia's Blue Ridge.
The Sales Department of Visit Virginia's Blue Ridge is excited to offer assistance and expertise in what makes this region an ideal destination for a meeting. Please visit our Contact Us page for contact information for members of the Sales Team and fill out the form on the page to receive more information.
With two civic centers, an IACC-approved conference center, and a fantastic collection of unique venues and hotels with meeting space, Virginia's Blue Ridge has facilities that can accommodate any type of meeting, convention, reunion, or other special events. The region boasts over 650,000 square feet of unique meeting space along with 5,000 guest rooms, and our staff will work with you to find the venue that's the perfect fit for your event.
We have a variety of resources to help plan your meeting in Virginia's Blue Ridge. You can connect to local service providers in the region, download materials that can be distributed to planning committees and attendees, learn about possible itineraries and group activities, and much more. With the assistance of Visit Virginia's Blue Ridge, you'll be able to plan a first-class meeting and all-around experience.
Whether it's our convenient location, comfortable weather and climate, testimonials from past planners and attendees, or because you keep hearing about how great the region is through different awards and accolades, there are plenty of reasons to choose Virginia's Blue Ridge for your meeting.
We value your business and look forward to the opportunity to showcase Virginia's Blue Ridge as a possible location for your meeting. Please submit a Request for Proposal to learn more about how your event can be accommodated in our region.
Visit Virginia's Blue Ridge 101 Shenandoah Avenue NE Roanoke, VA 24016 (540) 342-6025 (800) 635-5535
Visit Virginia’s Blue Ridge is committed to cultivating an atmosphere that welcomes and celebrates the unique backgrounds, abilities, passions, and perspectives of our vibrant community. As our region’s only destination marketing organization, we have a responsibility to showcase the best the Roanoke Region has to offer, and those assets and strengths come in varied forms. We embrace differences in race, religion, sexual orientation, gender, gender identity or expression, language, visible and invisible disabilities, and all the intersecting identities that make Virginians and visitors alike so unique. We believe our differences make us stronger– and better.