Virginia's Blue Ridge is Open for Business!

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Tour of Salem, Virginia

Must See Main Street: Salem in Virginia's Blue Ridge

Aerial view of Salem, VA as the sun sets over the mountains

Known as Virginia’s Championship City, Salem is home to the Salem Red Sox baseball team and 20 NCAA teams at Roanoke College. It’s complemented by an impressive collection of craft breweries, local restaurants, antique shops and outdoor amenities. 

This town may be small but it’s packed with action.

Moyer Sports Complex - Salem, VA

Enjoy the small town values and traditions that are still deeply rooted in VBR’s oldest settlement.

Start your small town adventure on Salem’s lively Main Street. In addition to its reputation of hosting first-class sporting events, Salem features a charming downtown that combines historical elements with exciting new development, a delicious food and drink scene, and rich arts and cultural amenities. Get ready to explore them all!

Main Street - Salem, Virginia

Park your car for the day to enjoy all the charm this walkable small town has to offer. Salem has an exciting array of antique shops and boutiques that are perfect for finding unique gifts and collectibles. 

Treasure troves like Charlotte’s Web Antique Mall, Grandma’s Attic, and Blue Moon Vintage Mercantile are all located within a block or two of each other in the heart of downtown Salem.

Charlotte's Web Antiques - Salem, Virginia 

Browse local produce and other handcrafted goods at the Salem Farmers Market, located at the corner of Main Street and Broad Street.

Produce on display at the Salem Farmers Market 

Salem Restaurants & Breweries

El Jefe, Mac and Bob’s, Olde Salem Brewing, Parkway Brewing, Blue Apron Restaurant & Red Rooster Bar

Craft Beer & Breweries - Salem, Virginia

Mac & Bob's Calzones - Salem, VA

Blue Apron Restaurant - Salem

Salem Attractions

Salem offers breathtaking views year round. The town is nestled beneath stunning mountain vistas and many local parks, making fall an especially beautiful time of year.

Fall Colors Salem VA 

During warmer months, Lake Spring Park is a popular spot for families to feed the resident ducks. Kids ages 12 and under can fish in the pond for free.

Lake Spring Park - Salem, VA 

Local art, including the City of Salem’s LOVEworks and other sculptures, can also be found throughout the downtown area.

'LOVE' is spelled out in 6-ft tall blue letters. The 'O' is a peace sign filled in with colorful handprints. 

Baseball fans can watch future major league stars in action at a Salem Red Sox game. The Salem Red Sox are a Class A affiliate of the Boston Red Sox.

Salem Memorial Baseball Stadium - Salem Red Sox 

Dixie Caverns are a short drive from Downtown Salem’s Main Street. Head underground to explore unique living rock formations; aboveground, visitors can find even more antiquing at the Dixie Caverns Antique Mall.

Dixie Caverns Virginia 

The Salem Museum & Historical Society is the perfect place to learn about the City’s rich history, stretching all the way back to 1802. Located in the historic Williams-Brown House along Main Street, the Salem Museum is always free to enter.

Salem Museum - Salem, Virginia 

Roanoke College

Roanoke College - Salem, Virginia

Salem’s liberal arts college anchors the town; its campus lines Main Street with gorgeous landscaping and architecture. The Princeton Review named Roanoke College on their list of the Top 20 most beautiful colleges and university campuses in the United States. It’s also home to 20 NCAA Division III sports teams.

Aerial shot of the Roanoke College Administration building framed by fall color on trees in the foreground and fall color mountains in the background. 

Annual Events in Salem

Some of the region’s most popular events take place in the City of Salem. Peruse exclusively handmade artisan crafts at Olde Salem Days, an annual arts and crafts festival that takes place between late summer and early fall.

Olde Salem Days

Enjoy classic fair foods, thrilling rides and entertainment at the Salem Fair.

View of the Ferris wheel at dusk at the Salem Fair

Ring in the holiday season each year at the Salem Gingerbread Festival.

Gingerbread Festival - Salem, Virginia


Whether you're in town for a sporting event, taking a campus visit at Roanoke College, stopping in to eat or drink after hiking the Appalachian Trail, or just looking for a fun spot to explore in Virginia's Blue Ridge, there is so much to discover in the City of Salem. Check out the pages below for more information to help you plan your next visit.  

Roanoke Valley Spotlight