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Escape to the unparalleled beauty of Primland Resort, a 12,000-acre luxury retreat nestled in the Blue Ridge Mountains in Meadows of Dan, Virginia. Part of the prestigious Auberge Resorts Collection, Primland blends rustic charm with refined elegance, offering an unforgettable experience for travelers seeking adventure, relaxation, or both.
Primland’s accommodations cater to all tastes, from the sophisticated rooms and suites in The Lodge to the secluded charm of Pinnacle Cottages and Tree Houses perched high above the Dan River Gorge. For larger groups, the resort’s Mountain Homes provide spacious living with unparalleled privacy.
Outdoor enthusiasts can indulge in world-class activities, including hiking, fly fishing, horseback riding, and RTV trail adventures. The Highland Course, a top-ranked championship golf course, promises a breathtaking challenge for golfers. In the evening, stargazing at the resort’s observatory offers a celestial experience under the clear Blue Ridge skies.
Dining at Primland is a culinary journey, with farm-to-table dishes at Elements, casual fare at 19th Pub, and seasonal favorites at Stables Saloon. Guests can also rejuvenate at the spa with holistic treatments inspired by indigenous traditions.
Perfectly located off the Blue Ridge Parkway, Primland is a serene haven where nature and luxury converge.
Visit Virginia's Blue Ridge 101 Shenandoah Avenue NE Roanoke, VA 24016 (540) 342-6025 (800) 635-5535
Visit Virginia’s Blue Ridge is committed to cultivating an atmosphere that welcomes and celebrates the unique backgrounds, abilities, passions, and perspectives of our vibrant community. As our region’s only destination marketing organization, we have a responsibility to showcase the best the Roanoke Region has to offer, and those assets and strengths come in varied forms. We embrace differences in race, religion, sexual orientation, gender, gender identity or expression, language, visible and invisible disabilities, and all the intersecting identities that make Virginians and visitors alike so unique. We believe our differences make us stronger– and better.