Visit Virginia's Blue Ridge is currently hiring for the following positions:
Visit Virginia's Blue Ridge (VVBR), a destination marketing organization, currently has a full-time (salary/exempt) opening for a Social Media & Content Manager.
The Social Media & Content Manager will promote Virginia’s Blue Ridge through the culturalization of the Virginia’s Blue Ridge brand by developing a consistent message, look, and quality to deliver on the brand promise, with a focus on telling the story of the destination through social media and digital content. This position will be responsible for managing Visit VBR’s presence on social media networks and implementing strategic marketing campaigns, showcasing the brand and engaging with customers. This position will work closely with all members of Sales & Marketing Department, as well as Partnership Services and Public Relations, communicating the overall look and message of Virginia’s Blue Ridge.
Preferred Associate or Bachelor’s Degree in Marketing, Business, Communications, Tourism & Hospitality Management or related field. One year of work experience may substitute for one year of the required education up to a maximum of four years substitution. Where substitution is accepted, applicant must show increased knowledge-base and experience in progressively more challenging work assignments.
This detail-oriented manager must have strong writing, editing, creative, organizational, and database management skills. Must have strong verbal and written skills, and be able to communicate to a diverse audience. Good interpersonal communications skills and strong customer service focus is required. Microsoft Office, Simpleview CRM/CMS, Social Media, Copywriting, Content Creation, and Photo/Video Editing experience preferred. The person occupying this position must maintain a valid driver’s license in order to perform responsibilities related to job functions. This person must be able to carry out job requirements with limited supervision. Competitive pay and benefits package.
Visit Virginia's Blue Ridge (VVBR), a destination marketing organization, currently has a full-time (hourly/non-exempt) opening for a Public Relations Coordinator.
The Public Relations Coordinator will help to promote a favorable public image of tourism by assisting primarily with the external media markets in coordination with external marketing activities as directed by the Director of Public Relations. Additionally, this position will promote Visit VBR in local and sports media markets as well.
Preferred Associate or Bachelor’s Degree in Communications, Public Relations, Hospitality & Tourism or related field. One year of work experience may substitute for one year of the required education up to a maximum of four years substitution. When substitution is accepted, applicant must show increased knowledge-base and experience in progressively more challenging work assignments.
The candidate must be a team player with the ability to multi-task in a fast-paced environment. Must also have excellent organizational, problem-solving skills and strong communications skills. Microsoft Office, Excel, and Simpleview CRM/CMS experience preferred. Must maintain a valid driver’s license in order to perform responsibilities related to job functions. Competitive pay and benefits package.
Interested parties should submit a cover letter, resume and 3 professional references no later than 5:00 pm on Friday, October 14, 2022 to:
Visit Virginia's Blue Ridge
ATTN: Heidi Bowling, Director of Operations / Assistant to the President
101 Shenandoah Avenue NE
Roanoke, VA 24016
Visit Virginia's Blue Ridge is an Equal Opportunity Employer.