We believe that Virginia's Blue Ridge industry is poised to succeed in 2023 and 2024, and we are "Always Moving Forward" towards greater prosperity for our 8,000 industry employees, 1,500+ private industry partners, as well as the Cities of Roanoke and Salem, and Counties of Botetourt, Franklin, and Roanoke. Visit Virginia's Blue Ridge is grateful for the incredible support we have received from our industry and government partners.
- Landon Howard | President - Visit Virginia's Blue Ridge
Visit Virginia's Blue Ridge 101 Shenandoah Avenue NE Roanoke, VA 24016 (540) 342-6025 (800) 635-5535
Visit Virginia’s Blue Ridge is committed to cultivating an atmosphere that welcomes and celebrates the unique backgrounds, abilities, passions, and perspectives of our vibrant community. As our region’s only destination marketing organization, we have a responsibility to showcase the best the Roanoke Region has to offer, and those assets and strengths come in varied forms. We embrace differences in race, religion, sexual orientation, gender, gender identity or expression, language, visible and invisible disabilities, and all the intersecting identities that make Virginians and visitors alike so unique. We believe our differences make us stronger– and better.