People are becoming more familiar with the outdoor recreation destination called Carvins Cove
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We are thinking of our neighbors in SWVA and are grateful for the first responders and organizations that are providing assistance. Virginia's Blue Ridge region (Cities of Roanoke & Salem and Counties of Botetourt, Franklin, & Roanoke) was fortunate to sustain minimal damage from the storm and our local businesses are open and ready to welcome visitors. Learn More
Friday, July 17, 2020 2:00 PM by Casey L. Higgins
People are becoming more familiar with the outdoor recreation destination called Carvins Cove
Friday, January 10, 2020 12:00 PM by Casey L. Higgins
What began as a gigantic Christmas decoration has never been taken down and packed away. Rather, it
Wednesday, November 27, 2019 12:00 PM by Casey L. Higgins
There’s no Roanoke holiday tradition like Dickens of a Christmas. The event reflects its name well
Saturday, November 23, 2019 7:00 AM by Casey L. Higgins
Like full-service filling stations, soda fountains, and drive-in movie theaters, there are remnants
Friday, August 16, 2019 5:00 PM by Casey L. Higgins
Downtown Roanoke’s center of activity since the late 1880s is the Historic Roanoke City Market.
Tuesday, July 9, 2019 5:00 PM by Casey L. Higgins
Roanoke’s architecture is varied and somewhat unexpected for those traveling past downtown via
Tuesday, June 11, 2019 7:00 AM by Casey L. Higgins
The Blue Ridge Parkway is one of Virginia’s greatest treasures and a favorite scenic drive for
Friday, March 22, 2019 6:00 AM by Casey L. Higgins
Every city has a hidden gem or two, and Grandin Village happens to be one of Roanoke’s prized
Tuesday, March 12, 2019 2:00 PM by Casey L. Higgins
A drive through historic Fincastle is a treat for those who love quaint buildings, small town charm,
Tuesday, January 29, 2019 12:00 PM by Casey L. Higgins
The “Jewel of the Blue Ridge” is glistening Smith Mountain Lake, a lure for those seeking recreation
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Visit Virginia's Blue Ridge 101 Shenandoah Avenue NE Roanoke, VA 24016 (540) 342-6025 (800) 635-5535
Visit Virginia’s Blue Ridge is committed to cultivating an atmosphere that welcomes and celebrates the unique backgrounds, abilities, passions, and perspectives of our vibrant community. As our region’s only destination marketing organization, we have a responsibility to showcase the best the Roanoke Region has to offer, and those assets and strengths come in varied forms. We embrace differences in race, religion, sexual orientation, gender, gender identity or expression, language, visible and invisible disabilities, and all the intersecting identities that make Virginians and visitors alike so unique. We believe our differences make us stronger– and better.