Second annual event celebrates regional dining with lunch and dinner offerings at a range of price points

FOR IMMEDIATE RELEASE

ROANOKE, Va. - September 9, 2026— VBR Restaurant Week returns September 12–20, 2026, inviting residents and visitors to explore the flavors of the Roanoke Region in Virginia’s Blue Ridge. Now in its second year, the nine-day event will feature more than 65 participating restaurants throughout the region, with menus and meals offered at a variety of price points.

Whether trying a restaurant for the first time, gathering with friends for lunch, or planning a date night, diners will have plenty of opportunities to discover something new and revisit local favorites. Participating restaurants will feature deals from the following price points:

•    Lunch: $10, $15, and $20+
•    Dinner: $20, $30, and $50+

VBR Restaurant Week is an award-winning collaborative initiative between Visit Virginia’s Blue Ridge and the economic development offices for the City of Roanoke, City of Salem, Roanoke County, Franklin County, Botetourt County, and the Town of Vinton. The partnership highlights the region’s dining scene and encourages residents and visitors to support the restaurants that help shape the character of its communities, as well as explore different parts of the region.

Participating restaurants and links to additional information are available at vbrrestaurantweek.com. Diners are encouraged to review each restaurant’s offerings and availability as they plan their visits throughout the week.