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Shades of Color

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Explore Shades of Color, a vibrant store in Roanoke, Virginia, dedicated to showcasing African American culture through stunning art, heritage gifts, and home décor. This unique destination offers a diverse collection of products, including African American art, cultural books, handmade gifts, and local artwork. It’s the perfect place to find meaningful keepsakes, gifts, or pieces to adorn your home while celebrating the richness of African American history.

Located in downtown Roanoke, Shades of Color proudly features works by local and national African American artists. Whether you're seeking a special gift, a piece of art to enhance your space, or a unique souvenir, this store offers something for everyone. Explore its wide selection of cultural gifts, African American literature, and custom home décor that reflect the region's artistic heritage.

It’s a great spot for visitors and locals alike to learn about and support local artists and connect with African American heritage. Plan your visit to Shades of Color and discover exclusive, culturally inspired products in Roanoke, VA.

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Directions
Shopping
Directions
  • Directions: located on the historic Roanoke city market
  • Miles from I-81: 7
Shopping
  • Monday Hours: 10am-5pm
  • Tuesday Hours: 10am-5pm
  • Wednesday Hours: 10am-5pm
  • Thursday Hours: 10am-5pm
  • Friday Hours: 10am-5pm
  • Saturday Hours: 10am-5pm
  • Sunday Hours: closed
  • Extended Hours (Special Events):
  • Credit Card Types: all major
  • Credit Cards Accepted:
  • Additional Information: Street or garage parking in historic downtown roanoke