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Uplifting our community…… one person, one family, one act of kindness at a time! Our Vision is to improve the Roanoke Valley through generosity, advocacy, and prevention then expand those same goals throughout the state of Virginia. Our organization has many missions, but we are very passionate about helping underprivileged children, providing financial assistance to lower-income families, providing job assistance through resume writing, interview preparation, and promoting literacy to name a few.
Visit Virginia's Blue Ridge 101 Shenandoah Avenue NE Roanoke, VA 24016 (540) 342-6025 (800) 635-5535
Visit Virginia’s Blue Ridge is committed to cultivating an atmosphere that welcomes and celebrates the unique backgrounds, abilities, passions, and perspectives of our vibrant community. As our region’s only destination marketing organization, we have a responsibility to showcase the best the Roanoke Region has to offer, and those assets and strengths come in varied forms. We embrace differences in race, religion, sexual orientation, gender, gender identity or expression, language, visible and invisible disabilities, and all the intersecting identities that make Virginians and visitors alike so unique. We believe our differences make us stronger– and better.