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Since 1956, when seven GE employees pooled $40 of their own money to make low-interest loans available to their coworkers, Freedom First has served the same purpose: providing access to affordable, equitable financial and development services to our members. Our mission is "helping our members prosper--helping our communities thrive." With 10 branches, nearly 50,000 members, and more than $300 million in assets, Freedom First truly is "where people bank for good."
We invite anyone who lives, works, worships, goes to school, or supports a charity in Botetourt, Craig, Franklin, Montgomery, and Roanoke Counties or the cities of Radford, Roanoke, and Salem to enjoy the many benefits of membership with Freedom First.
Branch Locations: Daleville 1171 Roanoke Rd. Daleville, VA 24083 Salem 1235 Electric Rd. Salem, VA 24153 Towers Shopping Center 2221 Colonial Ave. Roanoke, VA 24015 Vinton 203 Virginia Ave. Vinton, VA 24179 Williamson Road 5102 Williamson Rd. Roanoke, VA 24012 West End 1210 Patterson Avenue Roanoke, VA 24016
Visit Virginia's Blue Ridge 101 Shenandoah Avenue NE Roanoke, VA 24016 (540) 342-6025 (800) 635-5535
Visit Virginia’s Blue Ridge is committed to cultivating an atmosphere that welcomes and celebrates the unique backgrounds, abilities, passions, and perspectives of our vibrant community. As our region’s only destination marketing organization, we have a responsibility to showcase the best the Roanoke Region has to offer, and those assets and strengths come in varied forms. We embrace differences in race, religion, sexual orientation, gender, gender identity or expression, language, visible and invisible disabilities, and all the intersecting identities that make Virginians and visitors alike so unique. We believe our differences make us stronger– and better.