The holiday season in the City of Salem is filled with festive cheer, beloved traditions, and magical events that bring the community together. Nestled in the Roanoke Region of Virginia’s Blue Ridge Mountains, Salem transforms into a holiday hub throughout November and December, offering concerts, parades, markets, and family-friendly festivals.

Whether you’re planning a weekend getaway or looking for a fun day trip, Salem is the perfect place to celebrate the spirit of the season.

Kick Off the Holidays with Music

The holiday season begins on November 24 with the return of Mannheim Steamroller to the Salem Civic Center. Known worldwide for their modern take on Christmas classics, this concert is a must-see experience that sets the tone for a festive season.

Learn More: Mannheim Steamroller Tickets >

A Perfect Holiday Weekend: December 5–6 in Salem

Salem VA Christmas

If you’re looking for the ideal time to plan a holiday getaway to Salem, the weekend of December 5–6 is one of the most festive times of the year. With music, parades, markets, and family-friendly traditions, the city comes alive with holiday magic.

On Friday, December 5, the celebration begins downtown with the City of Salem Tree Lighting & Christmas Parade. Gather with locals as the community’s Christmas tree sparkles to life, then enjoy a parade full of floats, marching bands, and holiday cheer.

Roanoke Symphony Orchestra - Holiday Pops Concert

Afterward, head over to the Salem Civic Center for an unforgettable evening of music at the Roanoke Symphony Orchestra’s Holiday Pops Spectacular. This concert blends classic carols with spirited performances that are sure to leave you humming festive tunes all season long.

Learn More: Holiday Pops Spectacular Concert Tickets >

The holiday fun continues on Saturday, December 6 with two beloved traditions. Start your morning at the Crafty Christmas at the Salem Farmers Market, where you can browse handmade gifts, seasonal décor, and delicious treats from local vendors — perfect for finding unique holiday presents.

In the afternoon, step into a winter wonderland at the Gingerbread Festival at the Salem Museum & Longwood Park. Families will love the whimsical gingerbread house displays, children’s activities, and the cozy holiday atmosphere.

Gingerbread Festival - Salem VA

With so many events packed into one weekend, December 5–6 is the perfect time to experience the heartwarming traditions and small-town charm that make Salem, Virginia, a special place to celebrate the holidays.

NCAA Soccer Championships
Salem is also known as Virginia's Championship City, and a visit wouldn't be complete without going to a live sporting event. The NCAA Division III Men's & Women's Soccer Championships will be held December 4-7 at Roanoke College's Kerr Stadium in Salem. The Women's Championship will take place Saturday, December 6, followed by the Men's Championship on December 7. Cheer on the teams when you're not taking part in the local holiday festivities. 

Downtown Lodging: The Lofts at Downtown Salem and The Rowland Hotel are two beautiful boutique hotels in Downtown Salem, offering walkable access to the activities at the Salem Farmers Market and many downtown local shops and restaurants.

Holiday Shopping in Style

Salem Holiday Market - Salem Civic Center

The festivities continue the following weekend with the Holiday Market at the Salem Civic Center on December 13 & 14. With a wide selection of artisans, crafts, and unique finds, it’s the perfect place to pick out meaningful gifts while supporting local vendors.

Learn More: Christmas Shopping in VBR >

Plan Your Holiday Visit

From dazzling concerts and festive parades to cozy markets and sweet traditions, the City of Salem offers holiday fun for all ages. Mark your calendar, bring your loved ones, and experience the warmth and wonder of the season in Virginia’s Blue Ridge Mountains.

Learn More: Visit Salem VA >

Additional Holiday Resources