It’s almost time for our first-ever regional restaurant week in Virginia’s Blue Ridge!

VBR Restaurant Week takes place May 31 - June 8 and will showcase great dishes and menus from participating restaurants in the City of Roanoke, City of Salem, Town of Vinton, Town of Rocky Mount, Botetourt County, Franklin County, and Roanoke County.

Virginia’s Blue Ridge Restaurant Week is the perfect opportunity to savor the local flavor, discover new favorites, and explore everything the region has to offer. 

Whether you’re a foodie, a casual diner, or just looking for a fun experience, here are five great reasons to get out and enjoy this delicious new event in the Roanoke Region.

1. Try Unique Flavors and Dishes

VBR Restaurant Week - Pizza

You’ll be amazed at the variety of restaurants and flavors throughout the region, and VBR Restaurant Week will be the perfect opportunity to check out some new spots and dishes. From elevated comfort food to global cuisine with a local twist, it’s a chance to explore the best flavors Virginia’s Blue Ridge has to offer.

2. Support Local Businesses

When you dine out during Restaurant Week, you’re doing more than treating yourself—you’re supporting the small businesses that make this region special. Your meal helps local restaurants, staff, farmers, and suppliers continue to thrive. It’s a great way to give back to your community just by enjoying a good meal.

Participating Restaurants & Menus
- City of Roanoke
- City of Salem
- Botetourt County
- Franklin County
- Roanoke County
- Town of Vinton

3. Explore the VBR Region

With restaurants participating throughout Virginia’s Blue Ridge, it’s the perfect excuse to take a scenic drive and discover new parts of the region. Explore charming small towns, walk historic downtowns, or pair your meal with a hike or local attraction.

Whether you're dining in the City of Roanoke, City of Salem, Franklin County, Botetourt County, or Roanoke County, you'll find great flavors all across the region.

4. Affordable Options & Various Price Points

Restaurant Week menus are designed to give you a taste of something special at a price that fits your budget. With multiple price tiers and curated menus, it’s easy to find something that suits your taste—and your wallet.

Restaurants will offer menus from the following price points:
- Lunch: $10, $15, $20
- Dinner: $20, $30, $50

5. Win Gift Cards

Tacos - VBR Restaurant Week

There’s more than just great food at stake—Restaurant Week diners have the chance to win gift cards to local restaurants by posting about their experience on social media. Post a photo on Instagram from your dining experience at a participating restaurant and use the hashtag #VBRRestaurantWeek. We’ll select 18 lucky winners who will receive a gift card to a local restaurant!

You can also join the fun and get updates by checking out the VBR Restaurant Week Event on Facebook >


Whether you’re a regular at your favorite local spot or eager to try something new, Virginia’s Blue Ridge Restaurant Week is your chance to eat well, support the community, and enjoy all the flavors that make this region so vibrant. 

Let’s toast to a new tradition of taste in the Blue Ridge Mountains!


Visit VBR would like to extend a special thanks to the economic development offices of the City of Roanoke, Roanoke County, Franklin County, and City of Salem, as well as the Town of Vinton & Shop Botetourt for their collaboration and partnership on this regional initiative.