“There’s No Place Like Style.”
Step into a world where fashion, fantasy, and fearless storytelling collide.
Curated by visionary creative Gregory Addison, Emerald City Fashion Week is an electrifying runway experience inspired by the timeless magic of The Wiz — reimagined through high fashion, culture, and theatrical artistry.
This jaw-dropping production takes guests on a cinematic journey through heart-stirring storytelling, immersive visuals, powerful music, and custom ready-to-wear collections designed to command attention. From bold textures and emerald glamour to avant-garde silhouettes and unapologetic confidence, every look that gallivants down the runway tells a story of courage, identity, transformation, and self-discovery.
More than a fashion show, Emerald City Fashion Week is an experience — where creativity has no limits and style becomes the language of liberation.
Visit Virginia's Blue Ridge 101 Shenandoah Avenue NE Roanoke, VA 24016 (540) 342-6025 (800) 635-5535
Visit Virginia’s Blue Ridge is committed to cultivating an atmosphere that welcomes and celebrates the unique backgrounds, abilities, passions, and perspectives of our vibrant community. As our region’s only destination marketing organization, we have a responsibility to showcase the best the Roanoke Region has to offer, and those assets and strengths come in varied forms. We embrace differences in race, religion, sexual orientation, gender, gender identity or expression, language, visible and invisible disabilities, and all the intersecting identities that make Virginians and visitors alike so unique. We believe our differences make us stronger– and better.
