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Ashley McBryde at Dr Pepper Park

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Northwest Ace Summer Concert Series

All shows are rain or shine!
Gates open at 6:00PM.

All American Hauling Will call is located at the entrance to the right of the ValleyStar Credit Union box office.

Kids 12 and under are free in Willscot general admission area!

No re-entry.

Credit cards and cash are accepted at the gate. Some vendors may only accept cash.

Concert Parking Instructions: Please park at the Carilion Riverwalk Garage (beside Honeytree) and ride the FREE shuttle. It is a very short ride that delivers you right to the front gate! You will see directional signage on South Jefferson when you get close.

SEATING: You are welcome to bring your own chair OR you can rent one from us for $5 at concessions.

Food: Various food options will be available from local food vendors. Please see the Facebook Event for more details. We will have Pepsi products (including Dr Pepper, of course!) and water, as well as beer, wine, and hard seltzers available for purchase.
Outside food and beverages are NOT permitted.

Dogs are ALWAYS welcome at Dr Pepper Park on a leash in the WILLSCOT General Admission Area.

THANK YOU to our vendors and sponsors!

Ashley McBryde:

GRAMMY®, CMA and ACM award winning singer-songwriter Ashley McBryde “has arrived” (CBS Sunday Mornings). From back porches to biker bars across America’s Middle, to playing arenas, sheds, and stadiums around the world, the Arkansas native and Warner Records Nashville recording artist has dedicated her life to the craft of storytelling; “an artist with many things to say and a big enough voice to slice through the noise” (Rolling Stone). 

The Grand Ole Opry member’s 2018 major label debut Girl Going Nowhere charmed The New York Times, NPR, Rolling Stone, Paste, The Washington Post and more, earning a GRAMMY nomination for Best Country Album. Follow-up Never Will is one of the only albums ever nominated for Country Album of the Year by the ACM, CMA, and the Recording Academy in the same awards season. 

Hailed as “one of Nashville’s most reliable and sophisticated songwriters” (Los Angeles Times) Dr. McBryde released road-worn fan favorite “Rattlesnake Preacher” in June to rapturous reception. Her current single to country radio, “What If We Don’t,” is spinning nationwide now, the most-added single of the week upon impact. 

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Ashley McBryde at Dr Pepper Park
  • 9 Old Whitmore Avenue
  • Roanoke, VA 24016
  • to
  • Dr Pepper Park @ The Bridges
  • Willscot GA $44.81; Ry Hubbard Pit $71.16; National Pools VIP Skybox $168.99