The April 2017 issue of Delta SKY Magazine profiles tourism, entertainment, culture, recreation, higher education and the overall economic vitality of Virginia’s Blue Ridge in a special feature. This 24 page profile can be found at every seat on board Delta Air Lines’ 15,000 daily flights worldwide and can be viewed online April 1 at The editorial value alone is $516,000.

An estimated 5 million readers will have the opportunity to see this profile and learn how Roanoke has transformed from a “Train City” to a “Brain City,” not to mention how the region’s institutes of higher learning are fueling innovation and research in a variety of industries, and what makes Virginia’s Blue Ridge one of the best mountain vacation destinations in the country.