The Month of May Set a PR Record
for Virginia's Blue Ridge

The Roanoke Valley Convention & Visitors Bureau (RVCVB) kicked off the summer travel season with more media coverage in one month than any other month since the Public Relations initiative began in the fall of 2010.  Articles appeared in PA, OK, NC, VA and a national mention in USA Today.  Relationships with journalists developed through previous press tours as well as targeted news releases have resulted in more visibility for the region. 

Please see recent articles as a direct result of the RVCVB's efforts:

AAA GO (Click here to read the article)
Roanoke, Star City of the South by Carol Timblin

Virginia Living (Click here to read the article)
Hot Wheels by Joan Tupponce

Pittsburgh Post-Gazette (Click here to read the article)
Blue Ridge high: The pleasures of Roanoke beckon by Gretchen McKay

The Oklahoman (Click here to read the article)
Museums, cultural draws dot Roanoke by Sandi Davis

The Oklahoman (Click here to read the article)
Botetourt County wineries boast quality grapes by Sandi Davis  

The Oklahoman (Click here to read the article)
Salem offers interesting day trip from Roanoke by Sandi Davis    

USA Today (Click here to read the article)
USA's 5 Best Road Trips by David & Kay Scott