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The Local Palate falls in love with Virginia’s Blue Ridge

A single visit to
Virginia’s Blue Ridge (VBR) by Stephanie Burt, Editor and Director of Digital Content for The Local Palate magazine, yielded five articles to-date highlighting the vibrant culinary scene in the region.  The Roanoke Valley Convention & Visitors Bureau in collaboration with Geiger & Associates Public Relations Firm, had the pleasure of hosting Stephanie for a media tour last August, when she discovered VBR’s metro-mountain food culture.  During her visit, Stephanie connected with the Roanoke Times food writer, Christina Nifong, and Lucky Restaurant owner/bartender, Hunter Johnson, to discover several story ideas resulting in articles both in print and online for the magazine.

 

The Local Palate is the South’s premier food culture publication; a unique blend of culinary history and Southern hospitality, indigenous ingredients, and world class chefs with a total circulation of 121,000.  The combined advertising equivalency for these five articles was $15,525.

March 2015 Issue - NOW AVAILABLE ON NEWSSTANDS - Creme de Menthe: Make your own, then make a drink by Hunter S. Johnson         

February 2015 Issue - Where to shop: Ladles and Linens by Stephanie Burt         

Online article - 9/18/14: Trucking Fish to the Mountains by Christina Nifong

Online article - 9/11/14: Three Places to Explore Craft Breweries This Season by Stephanie Burt           

Online article - 9/2/14: Off the Sprinkle Trail by Stephanie Burt

 

 

 

 

 

 

 

 

 

Catherine Fox
Director of Public Relations & Tourism
cfox@visitroanokeva.com
(540) 342-6025, ext. 114

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