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The Holidays Just Got a Little Brighter
with a Four Page Travel Article in
Cooking with Paula Deen Magazine

Look for the December 2014 issue of Cooking with Paula Deen, available on newsstands November 18th.  This nationally-known magazine features a travel article highlighting Roanoke written by Julia Sayers, a journalist who visited Virginia’s Blue Ridge on a recent holiday media tour. 

Julia describes the area, "Where mountain and city life meet, Roanoke is home to everything from hiking to market strolling, arts and theater to railroad history, and epicurean cuisine to downhome cooking."

Thanks to our partners, hosting journalists in Virginia’s Blue Ridge pays off big.  This magazine has an estimated circulation of 325,000 and the article has an advertising equivalency valued at more than $220,000.  Since July 2014, the public relations program has resulted in generating a cumulative circulation of over 265 million and an advertising equivalency of $1.8 million. 

 

Below is a sampling of additional recent media coverage:

St. Louis Homes and Lifestyles Magazine – September 2014
Visit the Rolling Mountains of Roanoke by Sadye Osterloch

San Antonio Express-News – September 7, 2014
Leaf Peeping Fall color beckons travelers by Robin Soslow

San Mateo Daily Journal – September 26, 2014
Museum gotta see ‘um by Susan Cohn

The New York Times – September 28, 2014
Virginia Music Festival by Charu Suri

Valdosta Scene Magazine – October 2014
A Return to the World Series of Summer Games by David and Kay Scott

Town Magazine – October 2014
Color Ode – Roanoke, Virginia is a prime anchor for spectacular views, history, and food along the Blue Ridge Parkway by Linda Lee

Valdosta Daily Times – October 12, 2014
Black Dog Salvage – Reality TV’s reclaimers by David and Kay Scott

USA Today online – October 14, 2014
Baby zoo animals: Where to find them this fall by Carri Wilbanks

Black and White Magazine – December 2014
O. Winston Link: Riding the Rails into History by Mark Edward Harris

Additional media coverage can be found on our website:
http://www.visitroanokeva.com/press-media-room/recent-coverage/

 

 

Catherine Fox
Director of Public Relations & Tourism
cfox@visitroanokeva.com
(540) 342-6025, ext. 114

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