UPDATE: Virginia's Blue Ridge is Now Open in Phase Three

Virginia's Blue Ridge is now open in the Phase Three stage of the Commonwealth's Forward Virginia plan. Learn more about the program and what it means for various types of businesses & experiences in the region with our Phase Three Guidelines page. Phase Three >


Roanoke Valley in Virginia's Blue Ridge Mountains

Take a scenic drive through the Blue Ridge Mountains. Shop at the markets and boutiques in Downtown Roanoke and Salem. Take a hike on the iconic Appalachian Trail. Go for a ride in America's East Coast Mountain Biking Capital. Discover wildlife while kayaking on the Upper James River Water Trail. Dine at a local restaurant and enjoy fresh, amazingly prepared ingredients, or sample the craft beverage scene.

Watch the sunset aboard a boat at Smith Mountain Lake. All these things to do and more can be part of your Blue Ridge Day.

No matter what you decide to do, there's a fun adventure for everyone in the Roanoke Valley in Virginia's Blue Ridge Mountains. It's time to be a #trailsetter and plan yours!

COVID-19 Update

Virginia's Blue Ridge is now open in Phase Three of the Commonwealth's Forward Virginia Recovery Plan in response to COVID-19. Visit our Phase Three Guidelines page for more information about you can expect at local businesses in the region.

You can also learn about the VBR Stay Safe Pledge and steps being taken to ensure a healthy & safe experience for visitors, businesses, and local residents. Take the Pledge >

Download our FREE Savings Pass to easily access discounts to local attractions, restaurants, & shops!